Evian adds glamour to bottle of water
Diane Von Furstenberg has teamed up with Evain and together they prove that sometime not the content but mere the label is enough to attract attention and bring the product into spot light. We are talking about 2013 limited edition bottle which is launched to celebrate the uniting of the duo for a purpose. The bottle grabs attention with the label that showcases the words “water is life is love is life is love is life is water” written in von Furstenberg’s handwriting along with the designer’s signature heart logo in red.
Before this wonderful collaboration Diane Von Furstenberg has blazed a couple of trails. The collaboration made Evian became the first American designer and the first female to get engaged in this privilege of creating a design for the French mineral water purveyor. Von Furstenberg wrapped the words “Water is Life is Love is Life is Water is…” in her own handwriting around the sleek bottle. She finished it with a DVF heart logo in red, created exclusively for the 100 percent recyclable container.
Like Diane Von Furstenberg, Evian too has number of credits which together make this designer’ a favorite. Her wining job includes Christian Lacroix, Issey Miyake, Paul Smith and Jean Paul Gaultier team up with this French brand of mineral water. The latest to join the bandwagon is Diane von Furstenberg.
Evian is indeed the first female designer to add glamour to this bottle of water which gives strength to Diane von Furstenberg in promoting their limited edition bottle which reaches her love for life via this creation. The 750-ml DVF Evian bottle will be up for sale from today, November 5, onward for $8.
For those who always loved Evian and her work can now taste the water which has got her golden touch.